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Artificial Intelligence — What Does This Mean for Business Writing?

You can hardly have missed the debate about recent developments in artificial intelligence (AI). It’s been described as everything from the next major leap forward in human culture to potentially the end of the human race. However, much of the debate has actually been more to do with the moral and legal implications of AI …

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Like most people in the marketing sector, I talk a lot about marketing content and tend to assume everyone knows what I mean. Perhaps if you’re just getting into the process, though, it might not be so obvious. Marketing covers a wide range of media and situations. The most obvious, perhaps, are written content, images …

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